Feature-length films and 30-second advertisements are mainly driven by two narrative codes. This brief guide will take you through both.| Media Studies
Gender as Theatre| Media Studies
This guide will take you through a list of shots and camera angles with great examples from the world of cinema and television. Essential reading.| Media Studies
The Uses and Gratifications Theory attempts to explain why we deliberately choose to engage with certain texts and the gratifications they provide.| Media Studies
Revising media studies? Find out more about the importance of codes in the study of signs with our definition and examples.| Media Studies
Find out more about ideology and how values and beliefs are encoded into media texts with our guide to this semiotic concept.| Media Studies
Our introduction to this key concept will develop your understanding of how signs are used in media texts to construct meaning.| Media Studies
Definitions and examples of Roland Barthes' two fundamental themes of photography (the studium and punctum) from Camera Lucida.| Media Studies