When outsourcing your affiliate program's management "it's unwise to pay too much" but it's always "worse to pay too little."| Affiliate Marketing Blog by Geno Prussakov
In December of 2011, I started a conference dedicated to affiliate marketing education for brands that wish to leverage affiliate programs to grow their business. I called it Affiliate Management Days, and positioned it as| Affiliate Marketing Blog by Geno Prussakov
This morning, some interesting news hit the wires: Microsoft announced that it will shut down Skype on May 5, 2025. Skype is a very special brand for AM Navigator. It was our very first major client. Launched in 2003, Skype quickly gained momentum, and wishing to continue the up-and-to-the-right trend, they contacted us to take their business to a new…| Affiliate Marketing Blog by Geno Prussakov
This morning, some interesting news hit the wires: Microsoft announced that it will shut down Skype on May 5, 2025. Skype is a very special brand for AM Navigator. It was our very first major client. Launched in 2003, Skype quickly gained momentum, and wishing to continue the up-and-to-the-right trend, they contacted us to take their business to a new…| Affiliate Marketing Blog by Geno Prussakov
Goodbye, Skype, and thank you for helping us prove, in your early days, how potent affiliate marketing can be for building a brand.| Affiliate Marketing Blog by Geno Prussakov
This morning, some interesting news hit the wires: Microsoft announced that it will shut down Skype on May 5, 2025. Skype is a very special brand for AM Navigator. It was our very first major client. Launched in 2003, Skype quickly gained momentum, and wishing to continue the up-and-to-the-right trend, they contacted us to take their business to a new…| Affiliate Marketing Blog by Geno Prussakov
Affiliate marketing education is a continuous journey, not a destination. Those who treated it as the latter are long gone, while those who continue to learn continue to succeed.| Affiliate Marketing Blog by Geno Prussakov
Instead of sending out activate-or-get-kicked-out emails, activate affiliates by backing them up with (1) resources, (2) incentives, (3) tools, and (4) support.| Affiliate Marketing Blog by Geno Prussakov
Skilled affiliate marketing managers are needed as navigators who steer affiliate programs leveraging their experience, advanced tools, and expertise.| Affiliate Marketing Blog by Geno Prussakov