When do people start holiday shopping? Recent data shows nearly one-third of consumers began their 2024 holiday purchases before November.| Oberlo
What percentage of holiday shopping do consumers complete online? In 2024, 71% of shoppers plan to do at least half of their holiday shopping online.| Oberlo
How much do Americans spend on holiday shopping per person? Recent data shows the average holiday spending per person is set to rise by 3.1% in 2024, to $902.| Oberlo
Annual holiday spending in the United States has been rising steadily over the past decade. In 2024, sales are set to increase by up to 3.5%, to $989 billion.| Oberlo
NRF’s holiday surveys gauge consumer sentiment and shopping trends during the holiday season, including Thanksgiving, Black Friday, Small Business Saturday, Cyber Monday, Super Saturday and Christmas.| nrf.com