Improve your UI designs by considering many ideas before settling on any one of them. A solid ideation methodology broadens your idea-generation capacity.| Nielsen Norman Group
What is design thinking and why should you care? History and background plus a quick overview and visualization of 6 phases of the design thinking process.| Nielsen Norman Group
Visualizing user attitudes and behaviors in an empathy map helps UX teams align on a deep understanding of end users.| Nielsen Norman Group
Use affinity diagramming to cluster and organize research findings or to sort design ideas in ideation workshops.| Nielsen Norman Group