IAB Tech Lab's ads.txt update helps to reduce fraud in buying and selling advertisements across websites, mobile apps, and connected TV.| AdMonsters
Industry initiatives have given buyers a lot of insight into the pubs they are programmatic buying from. Time for pubs to get same insight into buyers.| AdMonsters
By the end of this year, Google, Amazon, and The Trade Desk will control over 60% of the open Internet ad spend.| AdMonsters
Publishers that don’t truly understand how ads.txt works and/or don’t maintain the file could be facing invalid ads.txt entries.| AdMonsters