TL;DR - From May 13-15, 2022, SparkToro and Followerwonk conducted a rigorous, joint analysis of five datasets including a variety of active (i.e.| SparkToro
We launched SparkToro four years ago with the firm belief that audience research — and the knowledge that the tech giants gather about us — should be| SparkToro
It's no surprise that marketers, founders, and business owners are starting to ask how their brands can be returned in the answers given by AI/LLM tools| SparkToro
Over the past decade, I’ve done several reports with multiple clickstream panels analyzing Google search behavior at scale. The last such analysis was in| SparkToro
