Creative Content Marketing is at the very core of everything we do in digital and SEO. It's the perfect way to achieve visibility through brand awareness & engagement.| Boom Online Marketing
Need help with copywriting? With years of experience writing web copy for SEO and content marketing, the team at Boom know how important it is to get it right.| Boom Online Marketing
Our experienced content marketing team are on hand to give your content the boost it needs. Let us take your content marketing to the next level.| Boom Online Marketing
Lately, I’ve been seeing a lot of articles about structured data and schema markup, and why it’s important for SEO. In a world where search marketing is more complex than ever (and this is particularly true for eCommerce), structured data can help to simplify, give context to and, well, structure your content in the eyes… Read More »Structured Data for eCommerce – Benefits and Best Practices for a Beautifully Marked-up Website| Boom Online Marketing
Have something to shout about and want to build links? Then Digital PR is what you need. Build awareness and increase traffic with creative content and targeted outreach.| Boom Online Marketing
Lately, there’s been a lot of talk (and evidence) to suggest that Google’s bias towards larger businesses is somewhat questionable. With every update, it seems that small businesses are faced with increasingly daunting challenges, lacking the investment, expertise, and resources (and helpful bias?) that bigger businesses have at their disposal. Understandably, this mountain can often… Read More »How Small eCommerce Sites Can Compete with Larger Businesses in Digital Marketing| Boom Online Marketing
For eCommerce and retail websites, category pages are of paramount importance. They give the user a rundown of all the products your business offers and can sometimes be the first touch-point a user has with your site. Without customer-centric category pages, visitors are unlikely to convert into customers and your revenue will not be as… Read More »What Makes a Good eCommerce Category Page?| Boom Online Marketing
Businesses with more than one physical location can face a few challenges when trying to appear in the top positions for local search. In this article, we’ll explore everything you need to know about boosting your online presence for each of your business locations. Let’s start with some basics. What is multi-location SEO? Multi-location SEO… Read More »How to Optimise Local SEO for Multiple Physical Locations| Boom Online Marketing
Content is king. That’s the phrase. But even the best content will struggle to reign over the digital landscape without a robust technical foundation. Enter technical SEO – undoubtedly the unsung hero behind the scenes, quietly shaping the destiny of your website in the realm of search engines. If content is king, then technical SEO… Read More »Technical SEO for Dummies| Boom Online Marketing
Communication is evolving at breakneck speed and people want to know things yesterday, wherever they are. The choice between traditional and digital PR can be| Boom Online Marketing