Usability studies of corporate content distributed through Twitter, Facebook, MySpace, and LinkedIn: users like the simplicity of messages that pass into oblivion over time, but were frequently frustrated by unscannable writing, overly frequent postings, and their inability to locate companies on social networks.| Nielsen Norman Group
The website is becoming a less prominent locus of experience as people use search engines to bring up answers to their current questions. How can sites cope with masses of freeloaders?| Nielsen Norman Group
6% of the Web's links are broken, diminishing its usability. All old URLs should be kept working indefinitely - otherwise you throw away business.| Nielsen Norman Group
Familiar words spring to mind when users create their search queries. If your writing favors made-up terms over legacy words, users won't find your site.| Nielsen Norman Group
To decide whether to visit a page, people take into account how much relevant information they are likely to find on that page relative to the effort involved in extracting that info.| Nielsen Norman Group
Search engine users click the results listings' top entry much more often than can be explained by relevancy ratings. Once again, people tend to stick to the defaults.| Nielsen Norman Group
Precise communication in a handful of words? The editors at BBC News achieve it every day, offering remarkable headline usability.| Nielsen Norman Group