What is the creative brief? What does it include? The creative brief, also known as an innovation brief, in its simplest form is the communication document that details all the required information for the design team and the parties involved in the design process during an item's production.| Designorate
The design management suggests that the design contributes inside the organization in more disciplines than the creation of the projects. IKEA, LEGO, Starbucks, Apple, and Mercedes-Benz are five examples of different implication of design in companies.| Designorate
Nations apply design policies to improve its competitiveness in the markets through creativity and innovation.| Designorate
Strategic design extends the role of design inside the organisation to take a strategic level and contribute to business vision and strategy.| Designorate
