A trend is developing among retailers for members to be offered permanently lower “loyalty pricing” as a special reward. Alibaba 88VIP loyalty programme has experienced quite staggering success by expanding its customer retention efforts in this way. The announcement of expanded perks was made during an exclusive concert . . . We are really sorry […]| Loyalty Magazine
Only one loyalty category taking a knock Is it our imagination, or are people becoming more appreciative of their loyalty programmes since the beginning of Covid-19 lockdowns? Mando-Connect wondered the same thing and so with research company YouGov, they began asking the question. The research . . . We are really sorry to say that […]| Loyalty Magazine