Unlocking Growth Through ISV–OEM Partnerships: A Holistic Playbook - MediaDev
Inside is a consolidated playbook for growth through ISV–OEM partnerships drawing from MediaDev’s ISV-to-ISV partnership thought leadership.| MediaDev
Inside is a consolidated playbook for growth through ISV–OEM partnerships drawing from MediaDev’s ISV-to-ISV partnership thought leadership.| MediaDev
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Liz is the Chief Operating Officer of MediaDev, a global IT marketing firm. She has 20+ years of marketing experience and provides strategic counsel to software vendors large and small.| MediaDev
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ISV – OEM marketing is a beast. One of the things that most people don’t realize about OEM sales to ISVs is how critical timing is, which means it is super important to have a giant sales funnel. OEM sales cycles are usually long—in some cases taking upwards of 18 months to complete from The post Common Misconceptions about ISV – OEM Marketing and Sales appeared first on MediaDev.| MediaDev
Get these ISV-OEM lead generation strategies that work as you implement one of the fastest growing business drivers out there.| MediaDev
