Social media moderation is critical, but it comes with CONS you should consider. Like the fact that moderation is REACTIVE, not proactive.| B Squared Media
With the increasing reliance on social media for communication, brands must have a solid plan for managing customer inquiries, complaints, and feedback across various social channels. Yes, even if you're a B2B brand.| B Squared Media
Learn how to build an omnichannel customer service strategy that improves retention, boosts satisfaction, and delivers seamless CX at scale.| B Squared Media
If your social experience feels flat or one-sided, it’s not your content, it's your lack of social media customer experience.| B Squared Media
Buying breadcrumbs are subtle, strategic trust signals that guide your audience towards conversion. Here's how to build a trail of them.| B Squared Media
Social media is evolving rapidly, and the future belongs to brands that embrace social selling and social support (or what we call social care). These two areas are no longer optional add-ons; they are essential components of a successful customer experience strategy. Why? Because they directly impact revenue, customer retention, and overall satisfaction. Brands that prioritize real-time engagement, personalized interactions, and seamless customer service on social media will thrive. Let’s ...| B Squared Media
Uncover trends in social data to drive smarter business decisions with Sprout Social's social media listening tools. Request a demo.| Sprout Social
Sprout Social surveyed consumers about their expectations for brands that find themselves uniquely positioned to foster connections between people online.| Sprout Social