In a time of uncertainty and saturation, attention isn’t given. It’s earned through simplicity, creative craft and AI grounded in reality. You could feel it in every conversation. The C-suite under pressure. Creators calling for accountability. Agencies asked to solve faster, smarter, more intentionally. What cut through in the award winners and on the stages […]| FleishmanHillard
This year at Cannes Lions, the AI conversation shifted. I heard it move from fascination with endless applications to a deeper reckoning with what it means for how people connect, tell stories and navigate being human.| FleishmanHillard
On the Ground at Cannes: “Creator” may be the most overused word in marketing and communication circles at Cannes. Walk ten steps and you’ll hear it as often as “creativity” or “AI.” But behind the buzz is the real shift in how brands engage with audiences and how audiences choose to engage back. That shift […]| FleishmanHillard
On the Ground at Cannes: Uncertainty and AI are clearly the buzzwords of Cannes 2025, based on how many conversations they’re dominating here. But what’s less spoken and still just as obvious: culture isn’t a campaign lever. Rather, it’s the ultimate credibility layer. It’s a polarized, fatigued, AI-saturated market and the brands that are winning […]| FleishmanHillard
On the Ground at Cannes: There’s always a certain kind of energy on the ground at Cannes. But this year, it feels as much like a reckoning with what creativity must become as it is a celebration of a year of groundbreaking work. Yes, we’re honoring culture-shifting campaigns. But more than that, we’re witnessing a […]| FleishmanHillard
Discover the Four Pillars of AI Readiness and how people-first strategies can help leaders drive adoption, build trust, and prepare teams for lasting transformation.| FleishmanHillard
When a cyber incident hits, IT and legal are often the first to get the call—for good reason. IT teams must act swiftly to contain, remediate and investigate the breach, while legal teams must ensure compliance with regulatory and contractual obligations and manage legal exposure. But a strictly technical or legal lens can narrow your […]| FleishmanHillard
Introducing Sage by FleishmanHillard: a virtual audience platform delivering real-time, synthetic insights to test, co-create, and refine strategy before launch.| FleishmanHillard
Learn why resilience is the new differentiator in corporate reputation. Explore FleishmanHillard’s approach to crisis readiness, narrative control and AI-driven reputation management.| FleishmanHillard
Check out the latest data and insights, market intelligence, award wins and more PR news from across the FleishmanHillard global network.| FleishmanHillard