The Art & Science of Building an Influencer Map
An influencer map is a data visualization that shows the relationship between a group of influencers and how they are connected.| Michael Brito
An influencer map is a data visualization that shows the relationship between a group of influencers and how they are connected.| Michael Brito
Building an organic influencer engagement strategy combines research & analytics, real-time listening and creative digital production.| Michael Brito
Learn how to create a buyer persona using data from primary research, web analytics, social media, and audience insights.| Michael Brito
Narrative intelligence helps brands uncover stories, detect risk, and anticipate crisis before it hits. Here's how to use it strategically.| Michael Brito
Discover how to measure your brand's health using effective brand health metrics. Improve brand performance and stay ahead of the competition.| Michael Brito
Maximize your brand's impact with a Paid Media Strategy. Harness the PESO model to achieve integrated campaign success!| Michael Brito
Explore the pivotal role of owned media in your marketing strategy. Understand its benefits, challenges, costs, and how to optimize it.| Michael Brito
Understand your ideal customers by creating brand personas that reflect target audience values, goals, and pain points.| Michael Brito
