Ads are scarce, search and social traffic is dying, and readers are burned out. The future will require fundamentally rethinking the press’s relationship to its audience.| The New Yorker
This year's report suggests media leaders don't expect much from AI deals and are concerned about further drops in social traffic in the year ahead.| Reuters Institute for the Study of Journalism
The most comprehensive study on news consumption worldwide, covering 46 markets around the world.| Reuters Institute for the Study of Journalism
The User Needs Model 2.0 will help you choose the right content strategy and the best angle for every story. We explain what the user needs for news mean.| smartocto.com
