What is a key performance indicator (KPIs)? KPIs are quantitative metrics organizations use to analyze and track progress toward objectives.| ProductPlan
What are product Features? Learn more about Features and other product management terminology in our resources library.| ProductPlan
A buyer persona represents the combined attributes of a broad cohort of individuals who have a say in the purchasing process.| ProductPlan
A Net Promoter Score (NPS) is based on a single survey question that gauges customer satisfaction with a product. Learn how to calculate.| ProductPlan
Lifetime value (LTV) estimates the revenue a customer represents a business over the life of that relationship and gauges cost-efficiency.| ProductPlan
Customer Acquisition Cost, or CAC, measures how much an organization spends to acquire new customers. See why it's so important to growth.| ProductPlan
What is User Research? Read further for a general overview of user research along with a few commonly used research methods.| ProductPlan