Keeping URLs as simple, relevant, compelling, and accurate as possible is key to getting both your users and search engines to understand them (a prerequisite to ranking well). Although URLs can include ID numbers and codes, the best practice is to use words that people can comprehend. Overuse of…| Moz
Once you've got everything in place, it's time to expand your influence by earning attention and links from other sites and influencers.| Moz
Struggling with duplicate content harming your SEO? Learn how canonical tags clarify the preferred page for search engines to boost rankings and simplify indexing.| Moz
Duplicate content is content that appears on the internet in more than one place. That "one place" is defined as a location with a unique website address (URL) - so, if the same content appears at more than one web address, you've got duplicate content.| Moz
The way your page is optimized has a huge impact on its ability to rank. The following are the top on-page ranking factors that can affect your website's search visibility: title tags, meta descriptions, on-page content, internal links, URL structure, header markup, alt text, etc.| Moz
Learn SEO and get certified with this intensive 6-part course and exam series!| Moz
A redirect sends users (and search engines) to a different URL from the one they originally requested. 301, 302, and meta refresh redirects are the most common. There are several ways to set up redirection, read more to see which is right for you.| Moz
When a site has duplicate content, Google chooses the canonical URL. Learn more about canonical URLs and how to consolidate duplicate URLs.| Google for Developers
