Amazon Ads has announced a new platform in its DSP supported by AI and intended to help TV buyers plan, manage and measure streaming TV buys from one platform.| www.mediapost.com
Some of the fastest-growing retailers in retail media ad impressions during the 2024 holiday season included Best Buy, Chewy, and Uber Technologies, according to Sensor Tower, which provides data into the mobile ecosystem.| www.mediapost.com
People may think about Wyoming's wide-open spaces populated more with wildlife than people - but maybe that's what the ad-tech industry really needs.| www.mediapost.com
Is something rewiring your brain? Microsoft Research finds that humans who increasingly rely on generative AI in their work use less critical thinking that can deteriorate their cognitive abilities.| www.mediapost.com
If RFK Jr. becomes health secretary, polio and mumps will "come roaring back," says Dr. Paul Offit.| www.mediapost.com