First-party data is crucial to cookieless success | illumin
Here's how marketers can leverage first-party data to bolster their targeting in the wake of Google's decision to eliminate third-party cookies.| illumin
Here's how marketers can leverage first-party data to bolster their targeting in the wake of Google's decision to eliminate third-party cookies.| illumin
Can contextual targeting replace third-party cookies? As Google removes cookies from its platform, here's how contextual targeting fits in.| illumin
While expected by many, years of strategic planning now needs recalibration.| Digiday
Investment in Google's privacy sandbox has stalled as the industry waits on further clarification around Chrome's third-party cookie policy.| Digiday
by the end of 2024, Google will have eliminated third-party cookies, so what solution is going to be crowned as the next big thing?| illumin
The cookieless plan put forth by Google has finally met its demise after years of limbo. Find out more about how Google intends to move forward.| illumin
Request a demo with illumin- the journey advertising platform for journey automation, customer journey mapping, and more| illumin
The big topic of 2024 was third-party cookies – so what’s their status going into 2025? While Google abandoned its plans to phase out cookies, other tech| illumin
In this April 2025 announcement, the Privacy Sandbox team shares next steps for Privacy Sandbox and tracking protections in Chrome.| Privacy Sandbox
