We break down the product development life cycle; from coming up with the initial idea all the way through to launch. Here's the go-to guide.| Product-Led Alliance | Product-Led Growth
We spoke to Sali Christeson, the Founder & CEO of Argent. She explored how a product void sparked a new way of looking at the product design process, ways to identify sweet spots and make your product stand out in the crowd, and more. Here, we’ve got some of the key highlights from the Q&A.| Product-Led Alliance | Product-Led Growth
When applied correctly, OKRs can be a valuable tool to empower your team to do their best work. I want to share with you the top three reasons why the OKR framework was failing us, and how we overcame those failures to help us balance alignment and autonomy.| Product-Led Alliance | Product-Led Growth
A PM can be given all the pieces of the puzzle and resources they need, but it’s up to them to see how they fit together and realize the value in each, to craft something greater than the sum of its parts. That’s where these steps to creating a winning product strategy come in.| Product-Led Alliance | Product-Led Growth
A product manager identifies a customer’s needs and the overall business objectives required to fulfill those needs. They determine how the product will meet the customer’s expectations, detail what success looks like, and rally the team to bring the vision into reality.| Product-Led Alliance | Product-Led Growth
Unlike traditional approaches that heavily rely on sales and marketing teams, PLG flips the script. In this model, the product itself takes the lead role in converting prospects into loyal customers.| Product-Led Alliance | Product-Led Growth