How do companies survive the risks of churn while maintaining pricing equilibrium to stay afloat in the market? Well, it all comes down to customer support, customer success, and their roles in fostering customer satisfaction.| Customer Success Collective
In this article, I'm going to be talking about should CSMs own the revenue? I'm going to be sharing why and why not. This is a hotly debated topic so I'll be sharing points of view from both sides.| Customer Success Collective
The world is full of age-old questions that continually spark, often heated, debates. But to tap into one of the biggest quandaries of the SaaS zeitgeist… who should own customer renewals? Should it be sales? Customer success? Account management? Or perhaps a specialist renewals role?| Customer Success Collective
From the early days of SaaS to the post-pandemic world, the landscape of customer relationships has dramatically shifted. That’s really what this article is about; I want to share my personal journey and make a case for why Chief Customer Officers (CCOs) should own revenue.| Customer Success Collective
Quarterly business reviews, or QBRs, have long been a staple in the post-sales playbook. However, the role and format of these meetings are evolving. Many customer success leaders look to drive more strategic value and alignment with their clients.| Customer Success Collective
Join 1,000s other customer success managers and test drive your CSC membership without spending a dime.| Customer Success Collective
A comprehensive framework that helps businesses understand and select the best pricing strategy for their product or service.| Customer Success Collective
The customer success community has been in a heated battle about whether or not we should drive the revenue train. The debate is over, and here’s the verdict: we are revenue generators – so all aboard the Expansion Express. I suggest we start in the bar car, with snacks.| Customer Success Collective
They’re both two job titles that float around every business and both seem related, right? But it’s not just a case of rebranding; Customer Success Managers (CSMs) are not Account Managers re-packaged for technology industries like Software as a Service (SaaS).| Customer Success Collective
In this article, I'm going to be talking about customer success as a growth driver. I hope that what I share is going to be relevant to your daily lives and that it sparks some interesting discussions.| Customer Success Collective
Your customers can be a lucrative revenue source, and it's easier to sell to them than sourcing new customers. The trick? Upsell and cross-sell.| Customer Success Collective
If you want to build a business that gives your customers exactly what they want, you need to make customer success a priority.| Customer Success Collective