How To Come Up With Product Names.
Wondering how to come up with product names that are memorable, easy to read, and attract the target customers at first sight? Read this comprehensive guide.| SmashBrand
Wondering how to come up with product names that are memorable, easy to read, and attract the target customers at first sight? Read this comprehensive guide.| SmashBrand
This article discusses the ins and outs of product naming exercises, where you will learn what they are and how to apply them to your naming strategy best.| SmashBrand
A systematic process for name development is the only way to guarantee your brand and products have names that leave a lasting impression in consumer's minds.| SmashBrand
Our data-driven process leverages strategy, creative, and testing to ensure your brand product name creates memorability and leads to greater purchase intent.| SmashBrand
Brand naming is more than important, it's critical to short and long term success; unlock the strategies for creating names that leave a lasting impression.| SmashBrand
Brand naming is one of the most difficult decisions when developing a brand, but what makes one name better than another? Get started with the basics here.| SmashBrand
This is a must-read guide for any company in naming a product. Discover and review the possible product naming strategies available for CPG brands.| SmashBrand
Finding the perfect name can feel overwhelming, but it doesn't have to be that way. This guide teaches you how to conduct a successful naming workshop.| SmashBrand
You can’t control the number of consumers that pass your product on the shelf, but you can control the percentage of them that find and buy the product.| SmashBrand
Read this article if your company is considering a line extension vs. brand extension. Find out the strategies for each and review winning and losing examples.| SmashBrand
Looking for innovative and unique CPG brand strategies? This article discusses includes brand & marketing strategies to grow your in-store and online sales.| SmashBrand
Guide your company’s reputation by learning the basics of brand positioning and winning strategies to make your products stand out to consumers.| SmashBrand
This article covers the ins and outs of brand testing. Learn what tests are critical to performance and brand testing best practices for FMCG and CPG brands.| SmashBrand
There's the "standard" brand development strategy, and then there's the big brand way. Learn the brand development playbook for competing at the highest level.| SmashBrand
A product naming framework is the best way to encourage creativity yet create boundaries to work within. This how to guide teaches you everything you must know.| SmashBrand
