Monitoring AI is key to managing brand perception. Here's how PR pros can shape the narrative, mitigate risk, and stay ahead of the algorithm.| Michael Brito
Explore how Mitroff’s five-stage crisis managment model helps brands lead before, during, and after disruption hits.| Michael Brito
Learn how John Burnett’s Crisis Management Model helps businesses anticipate, respond to, and recover from PR crises with strategy and control.| Michael Brito
Effective issues management hinges on prompt action and clear communication, emphasizing the importance of a PR crisis communications plan.| Michael Brito
Effective risk management helps brands anticipate threats, shape narratives, and stay ahead of crises before they escalate. Stay proactive, not reactive.| Michael Brito