You were lied to. The 7Ps of marketing, for which product and price are a part of, aren’t. They are also the 7Ps of finance, of administration| Lend Me Your Ears
Buying means making a change in his circumstances, and the instinctive reaction to change is resistance. It is for this reason that buyers will generally raise objections. Almost always, assurance is what they want in response Chances are that, a lady you are interested in will give this or that excuse for not accepting your […]| Lend Me Your Ears
The tool of communication that the buyer uses to ‘play hard to get’ is called an objection. …The good news is that there is a finite number of challenging objections; they rarely get to ten. Effective sales managers compile appropriate responses for each into a live document and continually have their teams practice them “I […]| Lend Me Your Ears
Objections are the archenemy of the average seller. The inability to handle objections is debilitating to the sales process. I’ll wager that easily over half of your pregnant sales abort because of this handicap “I’ve never heard of you”, the prospective buyer says. “How do I give you my money to invest for me?” The […]| Lend Me Your Ears
Grow your sales muscle and remember the buyer has a problem he wants to resolve with the purchase. With this knowledge, try this… If you acquiesce to every request for a discount, your sales muscle gradually atrophies. You never grow as a sales person; you grow as a price warrior. You score an A for […]| Lend Me Your Ears
How important is it to build trust in selling? Changing hastily made commitments raises eyebrows, and breaks trust. So seek first to understand| Lend Me Your Ears
Instead of telling your buyer that he’s wrong, help him come to a different conclusion of his own accord. What separates a stellar seller from an average one is the number and quality of responses they have to objections. Objections are statements made by buyers as a way to say, “I want to buy but […]| Lend Me Your Ears
Build rapport with the buyer; it is is an indispensable ingredient to successful selling. Have you ever met a stranger and you instantly hit| Lend Me Your Ears
Lend Me Your Ears offers several value added short courses in Kenya to help develop and grow your staff's professional skills. These courses| Lend Me Your Ears