Ten steps you can use to stay ahead of your competition and bolster your competitive intelligence and product marketing strategy by listening to your customers.| Product Marketing Alliance
Social media competitive intelligence made easy. Get tips and tools for tracking competitors’ social feeds and gathering actionable insights.| Competitive Intelligence Alliance
Customer marketing refers to any marketing activity or marketing campaign aimed at current customers. Companies invest heavily in their customer marketing efforts to improve their customer retention, reduce churn, and boost customer loyalty, brand advocacy, and community participation.| Product Marketing Alliance
Crush your next competitive intelligence project.| Product Marketing Alliance
Learn, innovate, and drive more successful customer marketing strategies as a product marketer.| certified.productmarketingalliance.com