Typically, the marketing team for a games company or TV show would not be thinking of audiobooks and podcast listeners as a key consumer segment to address. Yet, podcast and audiobook listeners are digitally sophisticated and spend more time and money than the consumer average on most forms of entertainment – including games, music, and video.| MIDiA Research
This report presents MIDiA’s audio consumer survey data with a view to understand the global audio consumer.This report is a compilation of the most recent MIDiA audio data. Key data in this report: Platforms that monthly listeners use to access  ...| MIDiA Research
In March, on the heels of a Danish man becoming the first person convicted of streaming fraud, MIDiA explained how AI could soon enable a golden age of audio piracy . Coupled with the fact that book publishers have been reporting that AI-generated books are being published under their names or oddly...| MIDiA Research
Spotify took center stage at the London Book Fair this week, reaffirming our commitment to the audiobook market and showcasing our impact on the publishing industry. During a presentation and panel discussion led by Duncan Bruce, Spotify’s Director of Partnerships & Licensing for audiobooks, we highlighted our ongoing efforts in expanding the audiobook ecosystem, attracting...| Spotify
