Being a good storyteller is good for business. If you can infuse your sales process with inspirational, persuasive, and memorable anecdotes, you can make a bigger impact on your prospects and steer them towards the decision to buy. Science backs this up. An engaging story can trigger the release of oxytocin, which is also known as the trust hormone. This reaction increases your prospect’s trust in you, your brand, and the product or service you’re pitching.| www.propellercrm.com
This list of useful and shocking sales stats offers insight into how buyers make decisions, the importance of persistence, and why most of your cold calls don’t lead anywhere.| www.propellercrm.com
Learn the top stats for video marketing, infographics, social media, and more.| blog.hubspot.com