Nearly 70% of e-commerce shoppers abandon their carts before making a purchase. People leave stuff behind for all sorts of reasons. But here's the good news: With abandoned cart emails, you can bring them back.| Mailchimp
Audience segmentation is a marketing strategy based on identifying subgroups within the target audience in order to deliver more tailored messaging for stronger connections.| Mailchimp
Bring shoppers back to their carts—and get an average of 34 times more orders than bulk email alone.| Mailchimp
Marketing automation is software that eliminates repetitive tasks and helps you build your brand, sell more stuff, and boost customer loyalty. You can target people based on behavior, preferences, and purchase history.| Mailchimp
Welcome to our list of commonly used marketing terms. The industry is always evolving, so the goal of this index is to clarify any confusing jargon you encounter. Not only will it help you make the most of our features, it’ll empower you to market smarter.| Mailchimp
Digital marketing is the promotion of brands using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages.| Mailchimp