I discussed in my previous post two compositional rules that could make your product photography more engaging. I'll expand on that subject in this article. This is the ninth installment of my series to help ecommerce merchants take better product images.| Practical Ecommerce
I'm frequently asked to recommend a camera. Sometimes folks inquire about the camera I use to display my artwork online. But both queries miss the point. Knowing how to use a camera is far more important than the unit itself. Nonetheless, choosing a suitable camera is critical.| Practical Ecommerce
Quality product photography has less to do with a camera and lenses and more with lighting and its use. Thus if you're looking to improve product photos, learn about proper lighting. This is the third post in my series on helping ecommerce merchants take better product photos.| Practical Ecommerce
Throughout this series, I've explained how to shoot and edit product products that appeal to shoppers and drive conversions. This final installment is a wrap-up, applying all of the concepts I've addressed to a single image using only my iPhone and three editing tools.| Practical Ecommerce
Andrew Foxwell launched his agency in 2012, focusing on social media advertising. Amid nonstop industry change, Foxwell concludes successful marketers must adopt a learning mindset.| Practical Ecommerce
The Austin, Texas-based direct-to-consumer cosmetics brand has experienced big success. Early sales from TikTok Shop are promising.| Practical Ecommerce
Andrew Faris, a former ecommerce CEO, now advises merchants on growth strategies, including Meta Ads management.| Practical Ecommerce