There is a page on your ecommerce site that likely needs attention. Perhaps you don't have it, but a frequently-asked-questions page is essential to any online store. Done right, FAQs can close sales.| Practical Ecommerce
Product descriptions are vital to attracting website traffic and closing sales. But the type of description to use depends on your target audience and the channel, beyond your own ecommerce site. Potential customers are everywhere, waiting to be found.| Practical Ecommerce
The king of A/B ecommerce testing (and conversions) is Amazon. Affordable tools make testing doable for all merchants. Here's how to get started.| Practical Ecommerce
Google thus far disallows AI-generated content in its index. But the SEO benefit of ChatGPT and similar tools is increased productivity, not producing entire articles.| Practical Ecommerce
When it comes to compelling product pages, less can be more. Cluttered pages distract from selling points. Focus on the crucial details. Embrace a minimalist approach to lessen the thinking process and close the sale. What follows are 11 product page features from three online stores.| Practical Ecommerce