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A brand audit can feel daunting for PR and marketing teams. This guide simplifies and breaks down key steps for a successful brand audit.| Prowly
Does long form content really work, or are marketers just chasing word count? Discover the truth behind the hype, and when long form actually drives results.| SEO Blog by Ahrefs
Dive into a summary of what brand protection is, how to do it effectively, and what can happen if you don't implement it in your brand.| Prowly
Learn how to measure brand performance through awareness, sentiment, and ROI to drive smarter marketing and PR decisions.| Prowly
Discover the essential social media metrics to track for success in 2025. Learn what matters most to enhance your digital PR strategy.| Prowly
Learn everything about print monitoring: how to track print media coverage, compare top print monitoring tools, and choose the best solution for your needs.| Prowly
Learn what brand identity is, why it’s important for PR, and how to build a strong, consistent brand presence.| Prowly
Daily media monitoring is becoming a necessity for PR pros who want to stay in the know. Here is how to do it without breaking a sweat.| Prowly
Find out what is brand research, why is it important, how to do it, and what you can do to implement it into your public relations strategy.| Prowly
Find out what brand recognition is, why it's so powerful, and how to build brand recognition on your own, no matter your industry or niche.| Prowly
Learn what and how valuable media mentions are in PR. Find out exactly how to track media mentions and the tools that can help you find them fast.| Prowly
Find out how to use social listening tools to get a complete overview of your brand reputation and verify your PR strategy with concrete data.| Prowly
Discover the best and worst PR crisis management examples and learn effective PR crisis management strategies to mitigate the damage.| Prowly
Can you develop an effective PR strategy without knowing who is talking about you and what are they saying? You can't. Here's how to do media monitoring.| Prowly
What is sentiment analysis and how is it used in PR? Find the methods, tools and processes in our handy guide based on current real-life examples.| Prowly
Learn what Advertising Value Equivalency is, how to calculate it and why you should track AVE alternatives to show your PR campaigns success.| Prowly
Track your online media mentions, set up alerts and create beautiful PR dashboards with Prowly. Try it free for 7 days.| prowly.com