PageRank can be thought of as a website's importance score. Learn how Google determines PageRank and why it matters in SEO.| SMA Marketing
Direct traffic refers to more than the users that type your URL into their browser. You'll learn it can have big implications for your analytics.| SMA Marketing
Can structured data improve AI search traffic? Our experiment tested semantic enrichment with Wikidata links—see how it impacted clicks, SERPs, and AI visibility.| SMA Marketing
Clicks to links in AI mode are not being recorded at all in Google Search Console, and they’re not sending a referrer value when you click.| SEO Blog by Ahrefs
You've likely heard about structured data, Schema.org, and possibly JSON-LD. What is structured data? Find out here.| SMA Marketing
Many misunderstand the term SEO (Search Engine Optimization) because it has a variety of meanings. Learn what SEO truly is here.| SMA Marketing
Are your SEO KPIs outdated? Discover new metrics you need for 2025 and how to adapt your strategy for future success.| SMA Marketing