Discover what related keywords are and why they matter. Plus, learn proven ways to find and use them.| Semrush Blog
"Semantics" refers to the concepts or ideas conveyed by words, and semantic analysis is making any topic (or search query) easy for a machine to understand.| Search Engine Watch
Optimizing for keywords can improve a page's organic rankings. But the competition for keywords varies. Here's how to tell which ones are worth the effort.| Practical Ecommerce
There are many expensive tools that claim to simplify and speed up the keyword research process. If you don’t have thousands of dollars in your budget, however, there’s always the old-school, free method.| Practical Ecommerce
Google Trends and autocomplete both use data from actual searches. But unlike autocomplete, Trends is not personalized or filtered. It's a valuable source of keyword optimization opportunities.| Practical Ecommerce
Google's "People also ask" section is a treasure trove of questions from potential customers. It's an optimization opportunity — for rankings in Google as well as conversions on an ecommerce site.| Practical Ecommerce