Sampling methods in psychology refer to strategies used to select a subset of individuals (a sample) from a larger population, to study and draw inferences about the entire population. Common methods include random sampling, stratified sampling, cluster sampling, and convenience sampling. Proper sampling ensures representative, generalizable, and valid research results.| Simply Psychology
Sampling bias occurs when certain groups of individuals are more likely to be included in a sample than others, leading to an unrepresentative sample.| Simply Psychology