Understanding how social media advertising works is crucial for marketers and brands today. This post explains what you need to know.| Sprout Social
Learn what user-generated content (UGC) is, why it's important, and how to use it to grow your brand's reach and reputation on social media.| Sprout Social
Need an up-to-date list of social media demographics? Check out our breakdown of 2024's numbers and trends you need to know.| Sprout Social
Ready to level-up your approach to social media marketing? Here are the steps to develop a foolproof social media marketing strategy.| Sprout Social
Show the impact of social media with data from the 2025 Sprout Social Index, based on surveys of over 4,000 consumers and 1,200 marketers.| Sprout Social