For an ecommerce brand that partnered with HawkSEM, year-over-year PPC and paid social revenue increased by 562% with profitable return on ad spend.| HawkSEM
Target return on ad spend (ROAS) bidding uses machine learning to automatically adjust bids for each click. Learn how to leverage this beneficial strategy.| HawkSEM
Cost per click determines how profitable your campaigns can be. Learn 20+ ways to lower CPC without affecting ad performance.| HawkSEM
Learn how to use Google Ads marketing at every stage of the customer journey. Take a deep dive into advertising strategy, campaign types + advanced tactics.| HawkSEM
Display ads help you reach potential customers on other websites, social platforms, and apps through visual banner ads. Here are the best practices.| HawkSEM
Google Ads Enhanced Conversions boost conversion tracking accuracy. Learn how to set up enhanced conversions to improve your ROAS.| HawkSEM
Learn impression share tips that our experts have used to help brands grow traffic by 42%. We also highlight common impression share challenges (and fixes).| HawkSEM
Want to learn more about HawkSEM? Request a free personlized PPC, SEO, or general marketing consultation — all honesty, no pressure.| HawkSEM
Target CPA is an automated bid strategy to set a cost for desired conversion actions. Learn how our experts use it every day to grow ROI.| HawkSEM
The goal of Quality Score is to provide searchers with the best information, but it can also save you money on your Google Ads spend.| HawkSEM
PPC bid management lets you set the maximum amount you’re willing to spend on ads according to your goals. Here are the top strategies.| HawkSEM