Marketers shouldn’t cancel their post-cookie plans, especially as Google faces antitrust action, the possibility of a nationwide data privacy law and its own shifting priorities.| Marketing Dive
In this July 2024 announcement, the Privacy Sandbox team shares an important update regarding third-party cookies in Chrome.| Privacy Sandbox
AppsFlyer data reveals increased opt-in rates, a surge in ad spend, and a rise in non-organic installs three years post Apples ATT.| AppsFlyer