A/B testing compares two marketing elements to see which one drives the best results. Learn expert tips and tricks in our latest blog post.| HawkSEM
More and more people are leveraging social media apps as search engines. Here's why marketing pros should pay attention to social SEO.| HawkSEM
Want to learn more about HawkSEM? Request a free personlized PPC, SEO, or general marketing consultation — all honesty, no pressure.| HawkSEM
You can use Instagram insights to learn more about overall trends across your followers and your content’s performance with your audience.| help.instagram.com
There were an estimated 4.89 billion social media users worldwide in 2023, which represented approximately half of the world’s population.| Statista
Learn how to budget effectively for the cost of influencer marketing and maximize your ROI. Discover influencer pricing strategies for 2025.| Shopify
Learn about the growth of podcasts, popular genres, the biggest revenue sources, and other top podcast statistics.| Backlinko
This list of 50+ social media video marketing statistics offers insight that can help you optimize your strategy and audience engagement.| Sprout Social
Discover seven research-backed ways video consumption habits are changing and how marketers can respond strategically.| blog.hubspot.com
Manage social media like a pro with Hootsuite Professional. Compare features, pricing, and more to figure out which plan is right for you. Try it free today!| Hootsuite Professional Plan - Features & Pricing
TikTok, known as Douyin in its home market, was launched in China in September 2016. It quickly started to gain traction in China and parent company ByteDance launched an international version the following year. Originally launched as a short-form video sharing platform, primarily for lipsyncing and dancing videos, TikTok has grown into a fully-fledged video service, with content available for all types of viewers. ByteDance had prior experience on running wildly popular apps, as the operato...| Business of Apps