What We Learned From the FLoC Origin Trial - AdMonsters
Despite limitations of the FLoC origin trial, we have learned a fair amount about how FLoC might work in the future.| AdMonsters
Despite limitations of the FLoC origin trial, we have learned a fair amount about how FLoC might work in the future.| AdMonsters
Preparing for privacy regulations, along with the death of the third-party cookie is still as colossal a challenge as it was two years ago.| AdMonsters
In the Best of AdMonsters 2021, we feature 10 best practices, explainers, and feature stories that kept our audience clicking all year.| AdMonsters
In 2020, 3,000+ Monsters registered to attend one of AdMonsters webinars, with topics ranging from Identity to Privacy to Cookies, and more.| AdMonsters
On January 22, 2021, Google announced plans for its “First Locally Executed Decision over Groups Experiment” or FLEDGE for short.| AdMonsters
From UDID 2.0 to automation to increased ad spend in CTV and OTT, here's a sampling of what some ad tech visionaries expect in 2021.| AdMonsters
Without a cookie reprieve digital advertising and media will rely on a number of alternatives, and first-party data will be key to future strategies.| AdMonsters
Google announced Topics, a Privacy Sandbox initiative it thinks can power interest-based targeting in Chrome when third-party cookies die.| AdMonsters
