What is WeChat? The App Every Chinese Consumer Uses
What is Wechat? WeChat isn’t just for messaging—it’s China’s digital hub. Explore its features and how brands use it to connect with consumers.| Marketing China
What is Wechat? WeChat isn’t just for messaging—it’s China’s digital hub. Explore its features and how brands use it to connect with consumers.| Marketing China
Discover what Tmall is, why it dominates China's e-commerce, and how international brands can succeed on this powerful platform.| Marketing China
Thinking of becoming a Taobao seller? Find out how international brands can set up and promote a store on China’s top e-commerce platform.| Marketing China
Learn how to use Baidu Tieba to reach targeted Chinese audiences, build e-reputation, and grow your brand in China’s massive market.| Marketing China
Learn how global marketers use Baidu apps like Baike, Wenku, and Zhidao to grow in China and improve their local search rankings.| Marketing China
Learn what Sina Weibo is, how to create a verified business account and the advertising options. How to post and leverage KOL.| Marketing China
There is probably no need to introduce the famous app Douyin, but for those of you that are outside the loop, Douyin is China’s version of Tiktok and was launched in 2016 by ByteDance. The number of monthly active users exceeds 750 million and it continues to grow. Douyin is no longer just a platform […]| Marketing China
Introduced in 2011 by Tencent, Wechat quickly established itself as the most popular app in China to the point of becoming a must-have for Chinese people. While our days are punctuated by the use of instant messaging and multiple social media, Chinese people are mainly using a single app to do all this: WeChat. Wechat’s […]| Marketing China
Our e-commerce agency step-by-step JD.com merchant guide. Learn about application processes, fees, and marketing tips.| Marketing China
How to open a Wechat official account for your business? Step by step guide by Chinese social media experts. +Tips & Best practices.| Marketing China
WeChat, Weibo, Xiaohongshu, Douyin—learn which Chinese social media platforms matter most and how to use them for business success in China.| Marketing China
The Chinese Luxury market is set to dominate half of global luxury consumption by 2025. What is the strategy of top luxury brands in China?| Marketing China
