Warner Bros. Discovery and Amazon Dec. 6 announced that HBO Max is once again available on Prime Video Channels in the United States — two years after departing the platform that affords Prime members access to third-party streaming services. When AT&T-owned WarnerMedia launched Max in 2020, it couldn’t/wouldn’t come to fiscal terms with Amazon (and … Continue reading "HBO Max Returns to Prime Video Channels"| Media Play News
HBO Max July 14 launched a new brand spot showcasing the subscription streaming video platform’s expanding line-up of original content. “We have the honor of working with some of the industry’s best creative storytellers and we are proud to provide them with a platform to share their authentic voices,” Robert Greenblatt, chairman of WarnerMedia Entertainment and … Continue reading "HBO Max Releases New Branding Video"| Media Play News
Heading into the May launch of the $14.99 HBO Max subscription streaming service, WarnerMedia Entertainment has begun running ads on social media touting the platform’s content and the fact the series are not available on Netflix or Hulu. AT&T’s WarnerMedia (formerly Time Warner) has spent a billion dollars securing license rights away from third parties … Continue reading "HBO Max Launches Video Ad Touting Content"| Media Play News
HBO Max Dec. 22 released a new campaign introducing the streamer’s content line-up for 2022, featuring original programming, Warner Bros. films made exclusively for Max, and new content from the DC and Wizarding World franchises, among other content. New Max Original series include “Peacemaker,” starring John Cena as the vainglorious character Peacemaker from The Suicide … Continue reading "HBO Max Bows 2022 Film, TV Slate Marketing Video"| Media Play News
Popular YouTube and TikTok content creator Dhar Mann and Bell Media president Sean Cohan will be the keynote speakers at next year’s NATPE Global and Realscreen Summit, which returns to Miami Feb. 2-6 at the InterContinental Miami hotel.| Media Play News