Video: Ways to Measure Share of Earned Media Coverage
This video goes through several tactics and different ways to measure the share of earned media coverage as a part of your PR strategy.| Michael Brito
This video goes through several tactics and different ways to measure the share of earned media coverage as a part of your PR strategy.| Michael Brito
B2B influence isn’t about thought leaders. It’s a system shaped by AI search, content, media, and trust signals across the entire digital ecosystem.| Michael Brito
Learn how to leverage RFPs to strategically build your marketing tech stack. Discover best practices for evaluating and selecting vendors.| Michael Brito
An executive communications strategy is the backbone of your brand reputation. Without one, your execs will make mistakes.| Michael Brito
Profound helps brands monitor, analyze, and improve how they appear in AI-driven search engines and large language models.| Michael Brito
87% of US execs are ready for agentic AI, but only 24% of consumers trust it. Here's what that gap means for your business and brand strategy.| Michael Brito
Brand health is built on habits and behavior, not headlines. Understand how it differs from brand reputation—and why that difference matters.| Michael Brito
AI search is rewriting how people understand brands. It's not just a PR issue—it's a problem for marketing, HR, the C-suite, and beyond.| Michael Brito
Effective issues management hinges on prompt action and clear communication, emphasizing the importance of a PR crisis communications plan.| Michael Brito
Learn how Generative Engine Optimization insights drive brand visibility and reputation management in AI search engines.| Michael Brito
The Reddit AI experiment proved bots can out-persuade humans 6-to-1. Here's what it reveals about the future of influence and business.| Michael Brito
A smart crisis communication plan is more than emergency prep. It's your brand strategy in action when trust, speed, and leadership matter most.| Michael Brito
Read this report about AI search reshaping brand visibility and reputation, as Gartner predicts a 50% drop in organic search traffic by 2028.| Michael Brito
AI market research is transforming PR and marketing, offering real-time insights, predictive analytics, and smarter audience segmentation.| Michael Brito
Effective risk management helps brands anticipate threats, shape narratives, and stay ahead of crises before they escalate. Stay proactive, not reactive.| Michael Brito
