2025 Annual Marketing Report | Nielsen
Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure media holistically with data-driven insights.| Nielsen
Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure media holistically with data-driven insights.| Nielsen
AI-driven personalization remains the top trend, while there's been a slight decline in the perceived importance of both first-party data strategy and influencer marketing.| MarketingCharts
