As the standard of living of the Chinese considerably changed during those last years, they tend to spend their income differently than before. Today, they can afford to buy products of much better quality. This is particularly the case in their food choices. Their new purchasing power gives them a new and more varied demand. […]| Marketing China
China is a huge market for tea. The country consumes the most tea in the world, drinking over half of all the tea produced. Tea has been an integral part of Chinese culture for centuries and it seems like there will always be a demand for this refreshing drink. But how does one go about […]| Marketing China
If you’re a coffee producer looking to break into the Chinese f&b market, you’ll need to understand the unique dynamics at play. This article will give you an overview of the coffee market in China, and offer tips on how to sell your coffee there. By understanding the Chinese consumer and their preferences, you’ll be […]| Marketing China
2025 China marketing is a monster playground for fast movers and culture hackers. You want in? You play to win with data, content, community, and speed. Here’s the top 10 marketing trends in China right now — short, sharp, by Olivier VEROT 1. Douyin = Conversion Machine Douyin (China’s TikTok) is no longer just entertainment...| SEO China Agency