First-party data remains an underutilized marketing asset of ecommerce companies.| Practical Ecommerce
Platforms such as TikTok, Google, Meta, and LinkedIn provide free details of all advertisements — the owner, views, run date, more.| Practical Ecommerce
Andrew Faris manages large Meta Ad budgets. He says the best creative emphasizes a product's benefits — clearly and directly.| Practical Ecommerce
Andrew Faris, a former ecommerce CEO, now advises merchants on growth strategies, including Meta Ads management.| Practical Ecommerce