CSR raised in importance It will all change when they reach the big world of work, but for students, the brands that are most admired for a range of factors including quality, innovation, inspring content, environmental footprint and impact on society are …… Nike . . . We are really sorry to say that you […]| Loyalty Magazine
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by date. Virgin Points will eventually be rolled out to all Virgin brands, which . . . We are really sorry to say […]| Loyalty Magazine
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with Charlotte Sjoberg, corporate affairs director for Virgin Red to fill in some of the missing information . . . We are really […]| Loyalty Magazine
National media and most commentators can be forgiven for missing the biggest part of the Nectar/Avios story, because it takes a calculator, a fairly deep understanding of loyalty programme financials and some inside knowledge to work it out.| Loyalty Magazine
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