Its no new story that the travel business is struggling to stay engaged with customers in a world where travel opportunities are severely curtailed. So the opportunity to chat with James Berry, commercial director of a division of Collinson was going to be interesting.| Loyalty Magazine
Plus the full list of earn and redeem partners so far There is always more to ask with any new launch, and this is especially true of the complex and ground breaking programme from Virgin Group. So following on from| Loyalty Magazine
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by date. Virgin Points will eventually be rolled out to all Virgin brands, which . . . We are really sorry to say […]| Loyalty Magazine
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