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Understanding what your customers need is key to driving innovation. Here are 3 ways to identify your customers’ needs or jobs to be done.| Business Insights Blog
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Interviews are a great way to learn about your customers and their motivations. Here are 7 questions to ask for an effective, insightful user interview.| Business Insights Blog
Creating a value proposition can enable you to convert leads into customers, effectively pitch to investors, and clearly communicate the value of your brand.| Business Insights Blog