When you focus, align, and enable your teams with purpose, you don’t just hold your ground – you win it back.| Competitive Intelligence Alliance
We put together competitive intelligence statistics to demonstrate the importance of implementing CI into your business practices.| Evalueserve
Simplify your SWOT analysis with tools for competitive research, sentiment tracking, data visualization, and actionable planning.| Competitive Intelligence Alliance
The win/loss ratio evaluates the success of your company’s performance in competitive situations, like when making a sale.| Competitive Intelligence Alliance
Competitive intelligence done right is a powerful growth lever for any organization. But getting it right? That's the hard part. There are many concepts to master if you're to satisfy your customers, motivate your team, and optimize your workflows. Enter our Competitive Intelligence Framework.| Competitive Intelligence Alliance
Learn the power of competitive intelligence: Transform market insights into strategic business advantages that drive growth and outperform rivals.| Competitive Intelligence Alliance
Just like passive income, you can have a stream of CI goodies dropped right into your inbox once a month when you sign up for our CIA Signal newsletter. Getting ahead of the game just got easier.| Competitive Intelligence Alliance
Customer feedback and win-loss interviews are among the most effective ways to gain a firm understanding of how your product has been received, and how you can make changes, where needed.| Competitive Intelligence Alliance
We discuss how to do a SWOT analysis of a product, with examples, sample templates, and frameworks to save you time.| Competitive Intelligence Alliance
Tired of seeing your marketing campaigns miss the mark? You’re putting in the work, crafting your message, but somehow it’s just not connecting with your audience. Sound familiar?| Competitive Intelligence Alliance
Elements you should highlight when developing a positioning strategy include the values that resonate with your target audience, as well as benefits and attributes, such as your unique value proposition.| Competitive Intelligence Alliance
Price discrimination can be a beneficial strategy for companies seeking to maximize profits, but you must meet certain conditions in order to implement it effectively.| Competitive Intelligence Alliance
In this comprehensive guide, we'll explore what it entails and why market research is an indispensable tool for any competitive intelligence expert.| Competitive Intelligence Alliance
The VRIO framework is a strategic analysis tool focused on helping a business find potential sources of competitive advantage. VRIO looks at a firm’s internal capabilities and resources, so differs from other strategic analysis frameworks like PESTLE analysis that examine external market factors.| Competitive Intelligence Alliance