We analyzed how much Americans spent last year on Amazon Prime Day, how many products were sold and how it compared to previous years.| Capital One Shopping
A boost in optimism has translated into a greater willingness to spend. But consumers remain cautious. Here’s the latest research from our ConsumerWise team.| McKinsey & Company
Amazon itself didn't specify how much it made in Prime Day 2024 sales, but its event led to online retail discounting across the industry.| Digital Commerce 360